7.
A bigger price tag doesn't equal better results. Price sunscreen is not necessarily more
effective.
One
of the most interesting results from The Sweethome's study is that a pricier
sunscreen is no more effective than a drugstore find.
Sunscreens
that are more expensive are packed with expensive but irrelevant ingredients
(think extracts and fragrances) that are not present in high enough amounts to
make a difference in effectiveness.
There's
also the issue of branding. According to Johnston, products with a fancy French
name or a couture design house might not sell an inexpensive bottle of
sunscreen simply to stay on brand. The moral of the story? Don't buy tiny
expensive bottles you're afraid to use liberally.